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Wrike Takes Center Stage at Creative Operations Summit with CMO Keynote on the Future of AI-Driven Enterprise Workflows

Christine Royston explores how Wrike powers fast, flexible, and brand-safe collaboration

SAN DIEGO–(BUSINESS WIRE)–Wrike, the intelligent work management platform, today announced its Diamond Sponsorship of the Creative Operations Summit New York 2025, taking place on June 17th at Convene in Midtown Manhattan. As part of this premier industry gathering, Christine Royston, Chief Marketing Officer at Wrike, will take the main stage at 9:45 AM ET to deliver a keynote address titled “The Human Edge: Scaling Creative Ops in the Age of AI Agents.”


This keynote session will explore how Wrike is helping enterprise organizations reimagine creative operations at scale, where AI agents, intelligent workflows, and human creativity intersect to deliver brand-safe innovation with clarity, speed, and purpose.

“At Wrike, we’re not just automating workflows — we’re orchestrating intelligent systems that amplify human creativity,” said Christine Royston, Chief Marketing Officer, Wrike. “This keynote is about showing teams of all sizes what’s possible when AI and AI agents accelerate clarity, not just output. Creative operations is a brand amplifier, a revenue driver, and a force for innovation. And when you give creative leaders the right systems, they don’t just deliver faster — they deliver with purpose.”

As enterprise brands focus on scaling creative production, teams are being challenged to deliver more content, faster — without compromising brand consistency or campaign impact.

Christine’s keynote will unveil how Wrike’s internal marketing organization leverages real-world AI agents, operational frameworks, and intelligent dashboards to resolve creative bottlenecks, reduce rework, and orchestrate workflows across functions — all while preserving the creative integrity that drives brand impact.

Keynote attendees will gain:

  • A blueprint for reclaiming time across teams through AI-augmented workflows
  • Strategies for using AI and AI agents to accelerate approvals, enhance visibility, and eliminate duplication
  • A behind-the-scenes look at Wrike’s human-first approach to creative operations
  • Tangible frameworks to protect brand integrity and scale creative output across enterprise environments

Wrike will be exhibiting at Booth 13 throughout the day and invites attendees to stop by for live platform demos and conversations with the Wrike team. The company is also the official sponsor of the Networking Reception at 5:00 p.m., offering more opportunities to connect with peers and explore the future of creative operations in an AI-accelerated world.

Wrike’s presence at the Creative Operations Summit underscores its continued investment in helping enterprise companies scale creative delivery, orchestrate cross-functional workflows, and build AI-accelerated systems that empower teams — without sacrificing authenticity or control.

About Wrike

Wrike is an intelligent work management platform where anyone can build, connect, automate, and scale workflows so work flows without limits. With unmatched intelligence, versatility, flexibility, scalability, and security, Wrike breaks down the barriers that hinder modern work and creates new pathways to success. More than 20,000 customers do the best work of their lives on Wrike. Find out how work flows at www.wrike.com.

Contacts

Media Contact
Arlena Jackson

Sr. Manager, Corporate Communications

arlena.jackson@team.wrike.com